Quality Outcomes in Diabetes

Diabetes affects approximately 16 million Americans, many of whom don't know they have the disease. Health plan executives must find better ways to screen members and to help those who have diabetes avoid the dangerous and costly complications that diabetes too often generates.

This quarterly newsletter, sponsored by Roche Diagnostics for three years, presented managed care executives with examples of exemplary diabetes disease management programs.

It also looked at successful outreach initiatives and treatment programs aimed at specific populations, such as children, Latinos, African Americans, and senior citizens.

Quality Outcomes in Diabetes served as the principal managed care marketing tool used by Roche's national account managers.